DreamDry Brings Their Styling Expertise to Lincoln Park

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Via Racked NY


Rachel Zoe may be small in size, but she has no shortage of style to go around. This past Wednesday, Rachel Zoe and Robin Moraetes, co-founders of DreamDry, took the windy city by storm for the opening of their latest location in Lincoln Park. The opening party was just as chic as you would think a Rachel Zoe hosted soiree would be: Moët & Chandon kept the bubbly flowing while Vosges Haut-Chocolat served light, delicious bites. Zoe wore a gorgeous black jumpsuit, and large gold Chanel earrings.

The first feature I noticed at DreamDry was the crazy zig zag floor. The whole space is decorated in black and white, and reminds me of classic glamor. Zoe and Moraetes recently talked to Suntimes Splash, and explained who DreamDry will serve: “We wanted to come up with a solution for the busy professional, the busy mom, to have a more upscale, affordable luxury experience. DreamDry really is a destination.” [Suntimes Splash]

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DreamDry does not just offer a blowout, but a full experience. I had the pleasure to experience a DreamDry blowout last week, and was pleasantly surprised at the difference between DreamDry and other blowout salons I have tried. As an avid blowout bar junkie, I appreciate the small things. My stylist immediately handed me an Ipad fully loaded with the different hairstyles available. I settled on the “Stevie,” a bouncy blowout with loose curls. My stylist gave me a phenomenal scalp massage while washing my hair, and then gave me a mini Ipad stacked with all the latest magazines to keep me occupied during my appointment.

I left with shiny, voluminous hair that lasted for three days after my blowout. My verdict? I would go back in a heart beat.

Blowouts and braids start at $40.00, but with the impeccable service and long lasting effects, it’s well worth it.

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