Pink for Valentine’s Day

        While you might be busy stressing out about what to get your significant other for Valentine’s Day (what do you get the person who has everything?!) your outfit should be a source of joy. Whether it’s Galentine’s Day or Valentine’s Day, everyone loves an excuse to throw on a pretty pink dress and throw back a few glasses of champagne….

How To Pitch Brands and Influence Media: The Basics

Last week I talked about the FTC Blogger Guidelines and how Edelman is changing the data analytics game for bloggers- both important subjects to have a basic understanding of in the day and age of the career blogger. When I first started blogging my Freshman year of college, I had no idea that in a few short years there would be a “business” side…

How Much Are Big Fashion Bloggers Making | FTC Blogger Guidelines

  Last week I talked about how Edelman is changing the data analytics game for bloggers- an ever growing subject considering that is how blogger fees are calculated. In 2013, the Federal Trade Commission (FTC) released updated guidelines and regulations for advertising in relation to social media and bloggers. When the guidelines were first released, there was not much talk of it- why would…

#NerdProm: My Favorite Missoni Gown

  Last week I mentioned that I love any excuse to dress up. Luckily for me,  January is packed with black-tie events AKA a great reason to throw on a gown and support a good cause. This past weekend, DJ and I attended Chicago Booth’s Winter Formal, otherwise known as #NerdProm, at the Bridgeport Art Center. This coming weekend, we are attending Snowball. I…

What Edelman Wants To See In Your Blog Analytics: Straight From The Source

The concept of analyzing data is not new- brands have been using data to track our digital footprint for years. However, it is safe to say that the way we analyze data is rapidly changing by the minute and if you are not an expert on the topic, it can be tough to keep up with. While I am not an expert in data…

The Hemingway Daiquiri

                    Ernest Hemingway was a smart guy for more than his gifted writing abilities…he also loved a great cocktail. More specifically, Hemingway had a love for daiquiris. According to “The Complete Cocktail Manual,” the Hemingway Daiquiri is a traditional daiquiri with a splash of freshly squeezed grapefruit juice. This past weekend I went to Chicago’s…

Black Tie Inspiration

          These three gowns are some of my favorite pieces that I have seen this season: La Femme | Ieena | Cushie et Ochs   In the next few months, Chicago is booming with black tie fundraisers, galas and events. The feeling of getting to dress up in a floor length gown is one that I have always loved, but…

A Crudité Platter Your Friends Will Actually Want To Eat

  I have always been a veggies over meat kind of girl. I love the crisp crunch of a fresh veggie so naturally vegetables and dip is a staple in my diet. When Soho House in Chicago first opened, they served a gorgeous crudités plate with fresh heirloom carrots, radishes, cucumbers and other bits of colorful goodness alongside freshly smashed avocado. Since I do…

My Favorite Parrot Dress

    If you are anything like me, you hate the frigid weather that the Midwest (Chicago, I’m looking at you) brings in the Winter months. With DJ getting his MBA at Booth and working full time + me getting my Masters and working part-time, we decided that a mini-vacation to a warm place was much needed. We wanted to try a place neither…

Girls Night At Celeste With Crown Royal

One of the first drinks that truly helped me to begin appreciating a quality cocktail was the Moscow Mule. While most spirit experts would scoff at this- I do not like the “taste” of alcohol but appreciate a flavorful drink profile. I am a self admitted sissy pants! Towards the end of December, Lexi and I had the chance to experience the new Crown…